GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Gator Grip generated the majority of its revenue through Amazon, which accounted for 53.2% of total revenue share between January and May 2026, followed by Lowes.com at 38.3%, with Ace Hardware and Home Depot trailing significantly at 7.2% and 1.3% respectively. The brand's average product price during this period stood at $20.01, reflecting a 5.9% overall decrease in average pricing. Revenue experienced a notable 16.1% decline over the tracked period, signaling potential challenges in maintaining sales momentum across its key retail channels. Despite Amazon's dominant share, the brand's presence across four major retailers — Amazon, Lowes, Ace Hardware, and Home Depot — demonstrates a diversified distribution strategy. These insights, powered by Grips Intelligence, highlight both the competitive positioning and emerging pricing pressures facing Gator Grip in the current market landscape.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 15% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 6% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Gator Grip on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Gator Grip.
BY REVENUE
Gator Grip sells 54% online and 46% offline. Online runs through 2 retailers; offline through 2. Online share has moved from 37% in Jan to 53% in May.
Online
54%
46%
Offline
Online channels
54%
Offline channels
46%
BY REVIEW COUNT
Across 5.2K ratings on 4 retailers, Gator Grip averages 3.6★. Most reviews for the products are in the 4.0–4.2 range.
BRAND AVERAGE
3.6
/ 5
From 5.2K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
