GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data from January to May 2026, Vaughan demonstrated strong momentum across its three tracked retailers—Home Depot, Amazon, and Ace Hardware—with overall revenue surging 91.3% during the period. Home Depot dominated as Vaughan's leading retail channel, capturing 64.5% of total revenue share, followed by Amazon at 22.1% and Ace Hardware at 12.5%. The brand's average product price stood at $24.94, with pricing trending upward by 10.7% over the observed period. Month-over-month revenue growth of 18.5% further underscores Vaughan's accelerating sales trajectory heading into mid-2026. This combination of rising prices and robust revenue growth signals strengthening demand and effective retail distribution for the Vaughan brand.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 94% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 10% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Vaughan on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Vaughan.
BY REVENUE
Vaughan sells 87% online and 13% offline. Online runs through 3 retailers; offline through 1. Online share has moved from 87% in Jan to 91% in May.
Online
87%
13%
Offline
Online channels
87%
Offline channels
13%
BY REVIEW COUNT
Across 113K ratings on 3 retailers, Vaughan averages 4.6★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.6
/ 5
From 113K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$155.66
Price
$59K
Revenue
$155.66
Price
$45K
Revenue
$18.02
Price
$36K
Revenue
$20.42
Price
$22K
Revenue
$22.87
Price
$13K
Revenue
