GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data tracking Amazon and Best Buy from January 1–31, 2026, Edifier demonstrated strong momentum with revenue growing 57.1% since November 2025. Amazon dominates as Edifier's primary sales channel, accounting for 98.9% of total revenue share, while Best Buy represents just 1.1%. The brand's average product price sits at $164.85, reflecting a modest 0.9% month-over-month increase in January 2026 despite a 3.8% overall price decrease since November 2025. Edifier's top-selling product on Amazon, the R1280T Powered Bookshelf Speakers priced at $149.99, commands a 14.2% share of the brand's revenue. This pricing strategy, combined with consistent revenue growth, suggests Edifier is successfully leveraging competitive pricing to drive volume across its key retail channels.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 57% from Nov to Jan.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 4% from Nov to Jan.
REVENUE SHARE
Revenue distribution across product categories for Edifier on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for Edifier.
BY REVENUE
$149.99
Price
$772K
Revenue
$199.99
Price
$328K
Revenue
$199.99
Price
$309K
Revenue
$149.99
Price
$278K
Revenue
TO EDIFIER
