Easy Pull

Easy Pull Market Overview

Easy Pull, a brand of privately held California housewares manufacturer Dial Industries, shows a notably balanced retail footprint according to in-store data from Grips Intelligence covering January 1 to July 31, 2026 across acehardware.com, lowes.com, and menards.com. Ace Hardware leads with a 36.1% share of year-to-date revenue, followed closely by Lowe's at 33.1% and Menards at 30.8%, a spread of just over five percentage points that points to unusually even distribution across all three home improvement retailers. Pricing has held remarkably steady, with an average product price of $29.98 and effectively flat movement over the tracked period. The most recent month brought a 27.3% revenue jump against the prior month, alongside a 4.3% rise in average price to $30.11. Despite that late momentum, overall revenue is up just 0.4% across the May through July timeseries window, suggesting the recent gain follows an earlier softening rather than sustained growth.