GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked between January and April 2026, DeNova Detect generated an average product price of $101.30 across its retail partners. The brand's offline revenue is overwhelmingly concentrated at Lowes, which accounts for 97.6% of total revenue share, with Ace Hardware capturing the remaining 2.4%. Notably, DeNova Detect experienced a significant 46.0% month-over-month revenue decline during the tracked period, signaling potential seasonal or demand-related fluctuations. Average pricing also saw a modest downward trend, decreasing 0.4% overall across the reporting window. These insights, sourced from Grips Intelligence, highlight DeNova Detect's heavy reliance on a single retail channel and emerging pricing pressures worth monitoring.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 1% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 0% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for DeNova Detect on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for DeNova Detect.