GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data covering January 1 to August 31, 2026 across Amazon and menards.com, Concord — an owned brand of Movado Group (NYSE: MOV) — generated 68.9% of its year-to-date revenue on Amazon, with the remaining 31.1% coming from menards.com. Revenue climbed 21.1% over the tracked period, including a 6.3% month-over-month gain in the most recent month of the June–August timeseries window. Pricing moved even faster, with the average selling price up 52.2% overall and rising 21.5% month over month to $25.33. That leaves the period-wide average product price at $18.86, indicating the brand's recent mix has skewed meaningfully higher than its year-to-date baseline. The concentration of sales in two channels suggests both expansion headroom and heightened exposure to shifts in either retailer's performance.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 21% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 52% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Concord on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Concord.
BY REVENUE
Concord sells 68% online and 32% offline. Online runs through 1 channel; offline through 1.
Online
68%
32%
Offline
Online channels
68%
Offline channels
32%
BY REVIEW COUNT
Across 87K ratings on 2 channels, Concord averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 87K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$92.81
Price
$163K
Revenue
$79.98
Price
$80K
Revenue
$59.98
Price
$64K
Revenue
$39.98
Price
$58K
Revenue
$149.98
Price
$45K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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