Charbroil

Charbroil Market Overview

According to in-store data from Grips Intelligence covering January 1 through July 31, 2026 across Lowe's, Menards, and Amazon, Charbroil — a brand of privately held W.C. Bradley Co. — generated the vast majority of its tracked revenue through big-box retail. Lowe's accounted for 63.4% of year-to-date revenue and Menards another 32.5%, leaving Amazon with just 3.2% and underscoring a heavy dependence on two brick-and-mortar partners. Momentum weakened over the May–July window, with revenue falling 27.3% month-over-month and 32.0% across the period. Pricing softened alongside volume, as the average price slipped 8.6% month-over-month to $96.42 and declined 4.6% overall, against a year-to-date average of $99.73. Top-performing SKUs skewed well above that average, ranging from roughly $223 at Lowe's to nearly $575 at Menards, suggesting the aggregate price point is pulled down by a long tail of lower-priced items.