GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data covering January 1 through July 31, 2026 across Amazon, menards.com and Newegg shows Char-Broil, a brand under privately held W.C. Bradley Co., commanding an average product price of $79.56 across tracked channels. Amazon dominates the brand's revenue mix at 97.8% share, leaving menards.com (1.2%) and Newegg (1.0%) as marginal contributors. Revenue expanded 37.9% over the May–July window, though the most recent month slipped 1.6% against the prior period. Average selling price climbed 20.1% across the same stretch to $90.71, despite a 9.3% month-over-month correction. That combination of rising price points and strong overall revenue growth suggests premium-tier assortment is carrying more weight in the brand's channel performance.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 38% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 20% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Char-Broil on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Char-Broil.
BY REVIEW COUNT
Across 782K ratings on 3 channels, Char-Broil averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 782K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$726.84
Price
$742K
Revenue
$274.36
Price
$263K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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