Armaflex

Armaflex Market Overview

Grips Intelligence in-store data covering January 1 through July 31, 2026 shows Armaflex, a brand of privately held Armacell, generating an almost perfectly even revenue split across its two tracked retail channels, with menards.com at 50.3% and homedepot.com at 49.7%. The brand's average product price sat at $57.86 across the period, though pricing has trended downward, falling 13.1% overall and dropping 27.8% month-over-month to $43.88 in the most recent period measured. Revenue softened modestly, declining 1.5% across the tracked window, with a sharper 14.6% month-on-month contraction in the latest reading. Top-performing items at Home Depot skew heavily toward high-ticket bulk cartons, with average prices ranging from roughly $247 to $351 — well above the brand-wide average. That gap between the brand average and its bestselling SKUs suggests a wide assortment spanning both small-format and contractor-scale pack sizes.