GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to April 2026, ARCHER demonstrates a heavily concentrated retail footprint, with Home Depot commanding 91.1% of the brand's revenue share, followed by Amazon at 8.4%. The brand's average product price sits at $266.41, though its top-selling products at Home Depot are priced significantly higher, exceeding $3,300 per unit. ARCHER experienced a notable revenue decline of 63.5% over the tracked period, signaling potential seasonal or demand-driven challenges. Average pricing also saw a sharp 75.8% overall decrease, suggesting a possible shift in product mix toward lower-priced items. These trends highlight a brand heavily reliant on a single retail channel while navigating significant downward pressure on both revenue and pricing.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 64% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 76% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for ARCHER on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for ARCHER.
BY REVENUE
$3,346.32
Price
$184K
Revenue
$3,828.86
Price
$172K
Revenue
