GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data covering January 1 to July 31, 2026, Zojirushi — an independent operating company listed in Tokyo (TYO: 7965) — generated 99.7% of its tracked revenue through a single dominant channel, Amazon. Revenue climbed 23.7% across the May–July 2026 timeseries window, including a 9.0% month-over-month gain in the most recent period. Average selling price also moved higher, reaching $180.43 and reflecting an 8.4% increase over the same stretch, against a year-to-date average product price of $172.92. That combination of rising volume and rising price points suggests the brand is holding pricing power rather than discounting to drive growth. Top-selling items span a wide price ladder, from roughly $190 to $455, indicating a catalog that captures both mid-tier and premium buyers.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 24% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 8% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Zojirushi on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Zojirushi.
BY REVIEW COUNT
Across 2.04M ratings on 1 channel, Zojirushi averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 2.04M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$227.27
Price
$2.77M
Revenue
$454.95
Price
$2.4M
Revenue
$189.76
Price
$2.24M
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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