GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Amazon and homedepot.com from January 1 to July 31, 2026, NutriBullet — a brand under De'Longhi Group (Euronext Milan: DLG) — has posted overall revenue growth of 27.3% across the measured period. Amazon dominates the brand's channel mix at 97.8% of year-to-date revenue, leaving homedepot.com with just 2.0%. The average product price sits at $75.90, though pricing has climbed 8.4% overall and reached $79.34 in the most recent month, a 2.7% dip against the prior month. Month-over-month revenue also rose 9.1%, suggesting momentum is holding even as average selling prices ease slightly. That combination of a heavily Amazon-weighted footprint and rising price points is the defining dynamic in NutriBullet's current performance.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 27% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 8% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for NutriBullet on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for NutriBullet.
BY REVIEW COUNT
Across 2.25M ratings on 2 channels, NutriBullet averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 2.25M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$65.82
Price
$4.78M
Revenue
$112.47
Price
$2M
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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