GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to April 2026, NutriBullet maintains a commanding presence on Amazon, which accounts for 98.1% of the brand's total revenue share across tracked retailers. The brand's average product price sits at $80.72, though this figure has seen a modest 3.5% decrease over the tracked period. Despite a 6.3% month-over-month revenue dip in the most recent period, NutriBullet's overall revenue still grew 3.5% since the beginning of the reporting window. Home Depot represents a small but notable secondary channel at 1.6% revenue share, with its product assortment skewing toward higher price points such as the 64 oz. Combo Blender at $140.17. These insights underscore NutriBullet's heavy reliance on Amazon as its dominant retail channel while signaling opportunities for broader retailer diversification.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 4% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 4% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for NutriBullet on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for NutriBullet.
