GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to April 2026 across Amazon and homedepot.com, X Rocker generated the vast majority of its revenue through Amazon, which accounted for 94.0% of total revenue share. The brand's average product price during this period stood at $133.24, reflecting a modest 1.7% overall increase in average pricing. However, X Rocker experienced a significant revenue decline of 71.8% over the tracked timeseries period, signaling notable downward momentum in sales performance. Despite the revenue contraction, average prices trended upward with a 5.8% month-over-month increase in the most recent period, suggesting a possible shift toward higher-priced product mix or reduced discounting. These trends indicate that while X Rocker maintains a strong retail channel concentration on Amazon, the brand faces considerable challenges in sustaining sales volume.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 72% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 2% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for X Rocker on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for X Rocker.
