Grips Intelligence in-store data covering January 1 through July 31, 2026 across the Menards and Lowe's retail channels shows Wall Lenk generating an average product price of $11.31, with revenue up 8.6% over the tracked timeseries period despite a 2.5% dip in the most recent month. Menards dominates the brand's footprint at 83.8% of year-to-date revenue, leaving lowes.com with the remaining 16.2%, a concentration that leaves performance closely tied to a single retail partner. Average selling price climbed 7.6% across the period to $12.98, even after a 2.1% month-over-month decline, suggesting mix shift toward higher-ticket items rather than broad discounting. Top-selling items at Menards span a wide price range, from $3.46 butane fuel to a $26.19 professional self-light butane torch, with soldering products priced between $15.42 and $18.96 anchoring the middle. Wall Lenk Corporation, based in Kinston, North Carolina, operates the brand as a house label, and the pricing spread indicates room to grow revenue through premium SKUs if shelf presence broadens beyond its current two-retailer base.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 9% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 8% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Wall Lenk on Lowe's.
REVENUE SHARE
Revenue distribution across tracked channels for Wall Lenk.
BY REVENUE
Wall Lenk sells 16% online and 84% offline. Online runs through 1 channel; offline through 1. Online share has moved from 0% in Mar to 36% in Jul.
Online
16%
84%
Offline
Online channels
16%
Offline channels
84%
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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