GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January 1 through June 30, 2026 across Menards, Home Depot, Amazon, and Lowe's, Vista's revenue declined 6.0% over the period while its average product price rose 9.8% to an overall average of $56.06. Menards dominated Vista's channel mix at 87.9% of revenue, far ahead of Home Depot at 8.1%, Amazon at 3.0%, and Lowe's at 1.0%. In the most recent tracked month, revenue rebounded with 6.8% month-over-month growth, and the average price climbed 20.3% to $61.29. This pricing momentum suggests Vista has been leaning into higher-value offerings even as overall revenue softened across the half-year window. All figures are sourced from Grips Intelligence.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 6% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 10% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Vista on Menards.
REVENUE SHARE
Revenue distribution across tracked channels for Vista.
BY REVENUE
Vista sells 12% online and 88% offline. Online runs through 2 channels; offline through 2.
Online
12%
88%
Offline
Online channels
12%
Offline channels
88%
BY REVIEW COUNT
Across 22K ratings on 4 channels, Vista averages 4.4★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.4
/ 5
From 22K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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