GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data tracked across Amazon, Office Depot, and Newegg from January 1 to July 31, 2026 shows Uni-Ball, a brand owned outright by Tokyo-listed Mitsubishi Pencil Co. (TYO: 7976), carrying an average product price of $12.80. Channel concentration is pronounced, with Amazon accounting for 81.0% of year-to-date revenue, Office Depot 16.3%, and Newegg just 2.7%. Momentum has been mixed over the May–July timeseries window, as overall revenue slipped 3.4% while the most recent month rebounded 6.7% versus the prior month. Pricing has held remarkably steady, with the latest monthly average of $12.67 down 0.9% month over month and only 0.3% lower across the full period. Taken together, the figures point to a brand with stable price positioning but heavy dependence on a single dominant channel for growth.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 3% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 0% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Uni-Ball on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Uni-Ball.
BY REVENUE
Uni-Ball sells 84% online and 16% offline. Online runs through 2 channels; offline through 1.
Online
84%
16%
Offline
Online channels
84%
Offline channels
16%
BY REVIEW COUNT
Across 2.14M ratings on 3 channels, Uni-Ball averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 2.14M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$14.56
Price
$630K
Revenue
$14.85
Price
$450K
Revenue
$6.89
Price
$223K
Revenue
$18.65
Price
$118K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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