Seagate

Seagate Market Overview

According to Grips Intelligence data tracking Best Buy, Newegg, and Amazon during January 2026, Seagate demonstrated strong momentum with overall revenue growing 77.6% since November 2025, despite a 17.5% month-over-month dip in January following the holiday season. Best Buy dominated as Seagate's primary retail channel, commanding an overwhelming 90.7% of total revenue share, while Newegg and Amazon accounted for just 5.2% and 4.0% respectively. Notably, Seagate's average product price climbed 24.6% since November 2025 to reach $118.09 in January, signaling a shift toward higher-value product sales. There is a significant pricing disparity across retailers, with Newegg carrying a $174.19 average price point compared to Amazon's much lower $37.79, suggesting very different product mix strategies per channel. This pricing gap highlights an opportunity for Seagate to optimize its product distribution and pricing alignment across key retail partners.