GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to April 2026 across retailers including Menards, Amazon, Lowes, and Ace Hardware, Schultz demonstrated strong momentum with revenue growing 127.5% over the tracked period. Menards dominated as the brand's primary retail channel, commanding an overwhelming 91.4% share of total revenue. Amazon followed as a distant second with just 5.5% revenue share, while Lowes and Ace Hardware accounted for 1.9% and 1.2% respectively. The brand's average product price stood at $7.15, though pricing saw notable fluctuation with a 19.3% month-over-month decrease in the most recent period. This heavy concentration in a single retailer presents both a strength in channel partnership and a potential vulnerability worth monitoring for Schultz's market positioning.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 128% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 2% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Schultz on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Schultz.
BY REVENUE
