GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Lowes.com and Amazon, Rubberific demonstrated strong momentum with revenue growing 110.1% over the tracked period. The brand's average product price rose 25.5% to reach $17.42, signaling a notable shift toward higher-priced offerings. Lowes.com dominated as Rubberific's primary retail channel, capturing 63.2% of total revenue share compared to Amazon's 36.7%. Month-over-month revenue surged 18.0%, accompanied by a 32.7% increase in average price, reflecting robust demand and pricing power. These trends position Rubberific as a brand experiencing significant sales acceleration heading into the mid-year period.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 111% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 26% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Rubberific on Lowe's.
REVENUE SHARE
Revenue distribution across tracked channels for Rubberific.
BY REVENUE
Rubberific sells 56% online and 44% offline. Online runs through 2 channels; offline through 1.
Online
56%
44%
Offline
Online channels
56%
Offline channels
44%
BY REVIEW COUNT
Across 110K ratings on 2 channels, Rubberific averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 110K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$24.99
Price
$31K
Revenue
$54.95
Price
$24K
Revenue
$39.99
Price
$23K
Revenue
$24.99
Price
$22K
Revenue
$39.99
Price
$20K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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