GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Pergo generated the vast majority of its revenue through Lowe's, which accounted for 86.8% of total revenue share between January and May 2026, with Home Depot capturing the remaining 13.2% across the two tracked retailers. The brand's average product price during this period stood at $63.61, reflecting a 5.1% overall decrease in average pricing over recent months. Notably, Pergo experienced strong momentum with revenue growing 24.8% over the tracked trend period, signaling increasing consumer demand. Lowe's dominance as Pergo's primary retail channel suggests a deeply integrated distribution partnership that competitors should monitor closely. These insights highlight Pergo's competitive positioning in the home improvement retail landscape heading into mid-2026.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 25% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 5% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Pergo on Home Depot.
REVENUE SHARE
Revenue distribution across tracked retailers for Pergo.
BY REVENUE
Pergo sells 25% online and 75% offline. Online runs through 2 retailers; offline through 1.
Online
25%
75%
Offline
Online channels
25%
Offline channels
75%
BY REVIEW COUNT
Across 528K ratings on 2 retailers, Pergo averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 528K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$52.24
Price
$467K
Revenue
$36.78
Price
$376K
Revenue
$44.95
Price
$350K
Revenue
$54.20
Price
$267K
Revenue