GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Amazon, Lowes.com, AceHardware.com and HomeDepot.com from January 1 to September 30, 2026, OdoBan's performance remains heavily concentrated in a single channel. Amazon alone accounts for 76.2% of year-to-date revenue, leaving Lowes.com (10.1%), AceHardware.com (8.9%) and HomeDepot.com (4.8%) to split the remaining quarter of sales. Pricing has trended upward, with the average price rising 5.3% over the tracked period to $14.92, including a 6.6% month-over-month jump in the most recent month against a year-to-date average of $14.41. Revenue has held steady rather than surged, edging up 0.8% overall and 1.3% in the latest month, suggesting price gains are doing more work than volume. The key watch item is whether continued price increases can sustain growth without eroding momentum at the smaller retail channels.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 1% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 5% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for OdoBan on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for OdoBan.
BY REVENUE
OdoBan sells 91% online and 9% offline. Online runs through 3 channels; offline through 1.
Online
91%
9%
Offline
Online channels
91%
Offline channels
9%
BY REVIEW COUNT
Across 2.36M ratings on 4 channels, OdoBan averages 4.7★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.7
/ 5
From 2.36M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$9.96
Price
$973K
Revenue
$9.98
Price
$520K
Revenue
$21.72
Price
$391K
Revenue
$19.76
Price
$249K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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