Home/Insights/Brands/Native UnionProduct Intelligence - 2026 YTD USA

Native Union

7K+

Products Sold, Jan to May 2026

200+

# Offline Stores

$33.94

Avg. Price

4.5

Avg. Rating

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

Native Union Market Overview

According to in-store data from Grips Intelligence covering January to May 2026 across Best Buy and Amazon, Native Union posted an average product price of $35.18, reflecting a notable 17.8% decline in average pricing over the tracked period. Revenue distribution between the two retailers was nearly evenly split, with Best Buy holding a slight edge at 51.9% compared to Amazon's 48.1%. However, the brand faced significant headwinds, with overall revenue dropping 39.1% during the March to May 2026 window. This revenue contraction was accompanied by a month-over-month decline of 30.4%, suggesting accelerating downward momentum in recent months. These trends indicate that Native Union may be navigating increased competitive pressure or shifting consumer demand across its key retail channels.

Revenue Share by Channel
Data covers Best Buy, Amazon

Native Union's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 39% from Mar to May.

Monthly revenue

Indexed values, 0-100

Native Union's average price

OVER TIME

Over the last three months, average selling price on tracked channels has decreased by 18% from Mar to May.

Average price

Absolute values in $

Start benchmarking for free

Native Union's categories

REVENUE SHARE

Best Buy

Revenue distribution across product categories for Native Union on Best Buy.

Best Buy

Categories by revenue share

Distribution in %

Native Union's channels

REVENUE SHARE

Revenue distribution across tracked channels for Native Union.

Channels by revenue share

Distribution in %

Native Union's online vs offline revenue split

BY REVENUE

Native Union sells 39% online and 61% offline. Online runs through 1 channel; offline through 1.

Revenue by channel

Share of total revenue across all channels

Online

39%

61%

Offline

Online channels

39%

Amazon.com

Offline channels

61%

Best Buy stores

Native Union's customer ratings

BY REVIEW COUNT

Across 38K ratings on 2 channels, Native Union averages 4.5. Most reviews for the products are in the 4.6–4.8 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.5

/ 5

From 38K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Native Union

BY REVENUE

Amazon
Amazon
#1Native Union Desk Laptop Stand – Height Adjustable Ergonomic Computer Stand – Compatible with MacBook Air/Pro, iPad, Dell, HP, Lenovo, Microsoft Surface & Laptops & Tablets Up to 5kg (Black)

$79.99

Price

$25K

Revenue

#2Native Union Belt Cable Universal - 6.5ft Ultra-Strong Reinforced [MFi Certified] Durable Charging Cable with 3-in-1 Adaptor for Lightning, USB-C and Micro-USB Devices (Zebra)

$39.99

Price

$9.7K

Revenue

#3Native Union Pop Phone – Retro Telephone Handset with Mic & Speaker, USB-C for iPhone, iPad, Laptop, Tablet, Samsung S25, Flip 7, Fold 7 – Hybrid Work, Calls, Video Conferences, Meetings (Alarm Red)

$39.99

Price

$8.3K

Revenue

#4Native Union Pop Phone – Retro Telephone Handset with Mic & Speaker, USB-C for iPhone, iPad, Laptop, Tablet, Samsung S25, Flip 7, Fold 7 – Hybrid Work, Calls, Video Conferences, Meetings (Black)

$39.99

Price

$7.5K

Revenue

#5Native Union Desk Laptop Stand – Height Adjustable Ergonomic Computer Stand – Compatible with MacBook Air/Pro, iPad, Dell, HP, Lenovo, Microsoft Surface & Laptops & Tablets Up to 5kg (Sand Stone)

$79.99

Price

$5.4K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

Get access to full product performance analysis

© Grips 2022 All Rights Reserved