International

International Market Overview

According to Grips Intelligence in-store data, International generated the majority of its revenue through menards.com, which accounted for 57.5% of total revenue share between January and April 2026, followed by homedepot.com at 23.0% and Amazon at 19.6%. During this period, the brand's average product price stood at $30.80, though pricing saw a notable decline of 32.1% over the tracked months. Revenue also trended downward, dropping 13.9% across the reporting window, signaling potential challenges in maintaining sales momentum across its three key retailers. These insights, sourced from Grips Intelligence, highlight a brand navigating a competitive landscape with shifting pricing dynamics and evolving retailer performance. Analysts and retailers tracking International should monitor whether the pricing and revenue trends stabilize in the coming months.