GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Heritage generated its revenue across five major retailers between January and May 2026, with Lowe's leading at 36.7% revenue share, followed by Menards at 30.4% and Home Depot at 18.7%. The brand's average product price stood at $32.50 during the tracked period. Heritage demonstrated strong momentum with revenue growing 28.5% over the March to May 2026 timeframe. Notably, average prices declined 17.2% over the same period, suggesting a volume-driven growth strategy that has been effective in expanding market presence. Newegg captured 11.4% of Heritage's revenue share, significantly outperforming Amazon at just 2.8%, highlighting the brand's stronger positioning in specialty and home improvement retail channels.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 29% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 17% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Heritage on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Heritage.
BY REVENUE
Heritage sells 70% online and 30% offline. Online runs through 4 retailers; offline through 1. Online share has moved from 87% in Jan to 62% in May.
Online
70%
30%
Offline
Online channels
70%
Offline channels
30%
BY REVIEW COUNT
Across 26K ratings on 5 retailers, Heritage averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 26K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
