GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Herculiner generated the majority of its revenue through Amazon, which accounted for 57.4% of total revenue share across tracked retailers from January to May 2026. Menards.com followed as the second-largest channel at 18.6%, with Lowes.com capturing 12.3% of revenue share. The brand experienced strong momentum during the period, with overall revenue growing 33.4% while its average product price sat at $39.66. Herculiner's average price also climbed 8.9% over the tracked period, suggesting increasing demand or a shift toward higher-value SKUs. The data, spanning five major retailers including Ace Hardware and Home Depot, points to a brand with a concentrated yet expanding retail footprint in 2026.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 35% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 9% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Herculiner on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Herculiner.
BY REVENUE
Herculiner sells 61% online and 39% offline. Online runs through 2 retailers; offline through 3.
Online
61%
39%
Offline
Online channels
61%
Offline channels
39%
BY REVIEW COUNT
Across 54K ratings on 5 retailers, Herculiner averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 54K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
