Grips Intelligence in-store data tracking Gilpin across Menards and Lowe's from January 1 to July 31, 2026 shows a brand concentrated in two big-box retail channels, with menards.com accounting for 60.7% of year-to-date revenue and lowes.com the remaining 39.3%. Gilpin, operated by privately held Gilpin Products, LLC, posted an average product price of $14.68 across the tracked period. Momentum has softened in recent months, with revenue down 3.6% month over month and 19.6% overall since the start of the May–July timeseries window. Pricing has moved in the opposite direction, climbing 11.5% month over month to $15.83 and rising 7.9% across the same three-month stretch. That combination of firmer average prices alongside declining revenue points to unit volume, rather than pricing, as the pressure point in Gilpin's offline performance.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 20% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 8% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Gilpin on Lowe's.
REVENUE SHARE
Revenue distribution across tracked channels for Gilpin.
BY REVENUE
Gilpin sells 5% online and 95% offline. Online runs through 1 channel; offline through 2.
Online
5%
95%
Offline
Online channels
5%
Offline channels
95%
BY REVIEW COUNT
Across 6.5K ratings on 2 channels, Gilpin averages 4.1★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.1
/ 5
From 6.5K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$9.88
Price
$62K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis