Home/Insights/Brands/FloodProduct Intelligence - 2026 YTD USA

Flood

100K+

Products Sold, Jan to Jul 2026

2,000+

# Offline Stores

$26.08

Avg. Price

4.7

Avg. Rating

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Flood Market Overview

Grips Intelligence in-store data covering January 1 to July 31, 2026 across four tracked channels — homedepot.com, acehardware.com, Amazon and lowes.com — shows Flood, a brand within the Pittsburgh Paints Co. portfolio, concentrating the majority of its sales in a single retailer. Home Depot alone accounts for 55.2% of year-to-date revenue, followed by acehardware.com at 19.3%, Amazon at 16.6% and lowes.com at 8.8%. The brand's average product price sits at $26.08, though pricing has softened 2.7% across the May–July timeseries window and ended the period near $25.84. Revenue momentum has been negative over the same stretch, falling 10.6% overall and declining a further 7.4% month over month in the most recent period. That combination of easing prices and contracting revenue, paired with heavy dependence on one channel, leaves Flood's near-term trajectory closely tied to performance at Home Depot.

Revenue Share by Channel
Data covers Home Depot, Ace Hardware, Amazon, Lowe's

Flood's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 11% from May to Jul.

Monthly revenue

Indexed values, 0-100

Flood's average price

OVER TIME

Over the last three months, average selling price on tracked channels has decreased by 3% from May to Jul.

Average price

Absolute values in $

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Flood's categories

REVENUE SHARE

Ace Hardware

Revenue distribution across product categories for Flood on Ace Hardware.

Ace Hardware

Categories by revenue share

Distribution in %

Flood's channels

REVENUE SHARE

Revenue distribution across tracked channels for Flood.

Channels by revenue share

Distribution in %

Flood's online vs offline revenue split

BY REVENUE

Flood sells 76% online and 24% offline. Online runs through 3 channels; offline through 2. Online share has moved from 84% in Mar to 77% in Jul.

Revenue by channel

Share of total revenue across all channels

Online

76%

24%

Offline

Online share trend

Mar – Jul

Online channels

76%

HomeDepot.com
Amazon.com
Lowes.com

Offline channels

24%

Ace Hardware stores
Lowe's stores

Flood's customer ratings

BY REVIEW COUNT

Across 493K ratings on 4 channels, Flood averages 4.7. Most reviews for the products are in the 4.6–4.8 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.7

/ 5

From 493K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Flood

BY REVENUE

Home Depot
Home Depot
#11 gal. Cedar Tone Transparent CWF-UV Exterior Wood Stain

$29.98

Price

$200K

Revenue

#21 Gal. Floetrol Latex Paint Additive

$19.98

Price

$193K

Revenue

#31 gal. Clear CWF-UV Exterior Wood Finish

$29.98

Price

$166K

Revenue

#45 gal. Cedar Tone Transparent CWF-UV Exterior Wood Stain

$143.00

Price

$131K

Revenue

#5CWF-UV 1 gal. Cedar Tone Transparent Exterior Wood Stain

$29.98

Price

$104K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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