GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence offline retail data covering January 1 to June 30, 2026 across Lowes.com, Ace Hardware, Home Depot, and Amazon, M-1 posted overall revenue growth of 12.5%, with revenue rising a further 1.7% month-over-month in the most recent period. Lowes.com dominated the brand's in-store sales mix at 60.4% of revenue, followed by Ace Hardware at 24.9%, while Home Depot and Amazon accounted for 9.5% and 5.2% respectively. The average product price stood at $7.66, though pricing softened by 3.4% over the period even as the most recent month saw a slight 0.9% uptick to $7.41. Among top-selling products, the 7.5 oz. Advanced Mildewcide (12-Pack) carried the highest average price point at $160.62, followed by the Deck and Roof Outdoor Cleaner Concentrate at $36.39. These trends, drawn from Grips Intelligence, point to a Lowes-led distribution footprint paired with steady top-line momentum against modestly declining average prices.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 13% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 3% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for M-1 on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for M-1.
BY REVENUE
M-1 sells 13% online and 87% offline. Online runs through 3 channels; offline through 2.
Online
13%
87%
Offline
Online channels
13%
Offline channels
87%
BY REVIEW COUNT
Across 8.2K ratings on 4 channels, M-1 averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 8.2K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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