GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Amazon, Menards, Home Depot, and Lowe's, Flexzilla demonstrated strong momentum with revenue growing 74.9% over the tracked period. Amazon dominates as the brand's primary sales channel, commanding a 64.1% revenue share, followed by Menards at 18.1% and Home Depot at 13.9%. The brand maintains an accessible average product price of $41.20, though pricing varies significantly across retailers, with Home Depot and Menards listings reaching well above $150 for premium products. Lowe's currently represents the smallest share of Flexzilla's tracked revenue at just 3.7%, suggesting potential room for growth at that retailer. Month-over-month revenue growth of 28.4% in the most recent period signals accelerating seasonal demand heading into the summer months.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 75% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 1% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Flexzilla on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Flexzilla.
BY REVENUE
Flexzilla sells 82% online and 18% offline. Online runs through 3 retailers; offline through 2.
Online
82%
18%
Offline
Online channels
82%
Offline channels
18%
BY REVIEW COUNT
Across 6.1M ratings on 4 retailers, Flexzilla averages 4.3★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.3
/ 5
From 6.1M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$69.00
Price
$1.43M
Revenue
$39.98
Price
$1.41M
Revenue
$73.09
Price
$491K
Revenue
