GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data tracked across Amazon, lowes.com and Office Depot from January 1 to July 31, 2026 shows Fanta, a brand of The Coca-Cola Company (NYSE: KO), holding an average product price of $4.26. Amazon accounts for the majority of year-to-date revenue at 53.7%, followed closely by lowes.com at 39.9%, while Office Depot contributes a smaller 6.4% share. Momentum has been strong in the most recent stretch, with revenue climbing 45.1% month over month and 35.7% overall across the May-to-July window. Pricing moved in tandem, with the average price reaching $4.60 in the latest month, an 18.3% monthly increase and a 12.9% rise over the period. The combination of concentrated channel share and simultaneous price and revenue gains points to firm demand rather than discount-driven volume.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 36% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 13% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Fanta on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Fanta.
BY REVENUE
Fanta sells 54% online and 46% offline. Online runs through 1 channel; offline through 2.
Online
54%
46%
Offline
Online channels
54%
Offline channels
46%
BY REVIEW COUNT
Across 29K ratings on 3 channels, Fanta averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 29K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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