GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, NewAir generated the majority of its revenue through homedepot.com (58.5%) and lowes.com (38.1%) between January and May 2026, with Amazon accounting for just 3.4% of sales across the three tracked retailers. The brand's average product price stood at $491.11, reflecting a premium positioning within its competitive landscape. Notably, NewAir experienced strong momentum with revenue growing 61.4% over the tracked period. Top-performing products at both Home Depot and Lowe's commanded prices well above the brand average, with several items priced between $800 and $1,686. This revenue concentration across home improvement retailers underscores NewAir's strong alignment with the home improvement shopper demographic.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 61% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 1% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for NewAir on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for NewAir.
BY REVIEW COUNT
Across 165K ratings on 3 retailers, NewAir averages 4.2★. Most reviews for the products are in the 4.0–4.2 range.
BRAND AVERAGE
4.2
/ 5
From 165K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$802.44
Price
$256K
Revenue
$1,685.93
Price
$239K
Revenue
$781.08
Price
$172K
Revenue
$777.11
Price
$126K
Revenue
