GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data covering January 1 through July 31, 2026 across Amazon, menards.com and acehardware.com, EZ-Pour maintains a narrow but well-balanced retail footprint. Amazon accounts for 51.6% of year-to-date revenue, with menards.com close behind at 41.6% and acehardware.com contributing the remaining 5.8%. That near-even split between a marketplace leader and a regional home-improvement chain is unusual, and it leaves the brand less dependent on any single distribution partner than most competitors of its size. Pricing has held steady, with an average product price of $13.15 year-to-date and a most recent monthly figure of $13.29, up 1.9% month over month and 1.3% across the May–July tracking window. Revenue, however, has been softer, edging up 1.1% in the latest month but still down 6.0% over the same three-month period, suggesting modest price gains have not yet translated into volume growth.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 6% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 1% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for EZ-Pour on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for EZ-Pour.
BY REVENUE
EZ-Pour sells 53% online and 47% offline. Online runs through 2 channels; offline through 2.
Online
53%
47%
Offline
Online channels
53%
Offline channels
47%
BY REVIEW COUNT
Across 169K ratings on 3 channels, EZ-Pour averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 169K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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