GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data covering January 1 to July 31, 2026 across Amazon, Lowe's, Newegg and Best Buy, Eufy — an in-house brand of Shenzhen-listed Anker Innovations (SZSE: 300866) — shows heavy channel concentration, with Amazon accounting for 81.4% of year-to-date revenue. Lowe's follows at 9.0%, ahead of Newegg at 6.4% and Best Buy at just 2.5%, leaving three retailers to split under a fifth of tracked sales. Momentum has been strong through the May–July window, with revenue up 25.1% month over month and 66.6% higher across the period. Pricing has moved in the same direction, with the average selling price reaching $237.70 in the latest month, a 15.7% increase over the timeseries and above the $219.73 year-to-date average. Together, these figures point to a brand growing on both volume and price realization, while remaining highly exposed to a single dominant retail partner.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 67% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 16% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Eufy on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Eufy.
BY REVIEW COUNT
Across 2.96M ratings on 4 channels, Eufy averages 4.2★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.2
/ 5
From 2.96M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$1,058.65
Price
$1.48M
Revenue
$1,209.46
Price
$919K
Revenue
$1,700.16
Price
$855K
Revenue
$740.15
Price
$655K
Revenue
$1,497.23
Price
$651K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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