GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data for Dura Heat covering January 1 to July 31, 2026 tracks activity across three retail channels: Amazon, lowes.com and homedepot.com. Amazon accounts for the clear majority of year-to-date revenue at 64.8%, followed by lowes.com at 31.7%, while homedepot.com contributes just 3.4%. The brand's average product price sits at $48.25 across the full measured period, though pricing has trended sharply lower more recently. Between May and July 2026, average price fell 32.7% to $37.45, including a 3.7% month-over-month decline in the latest period. Revenue followed a similar path, dropping 27.2% month-over-month and 65.1% across the three-month window, a pattern consistent with seasonal softening in the summer months.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 65% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 33% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Dura Heat on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Dura Heat.
BY REVENUE
Dura Heat sells 86% online and 14% offline. Online runs through 3 channels; offline through 1.
Online
86%
14%
Offline
Online channels
86%
Offline channels
14%
BY REVIEW COUNT
Across 39K ratings on 3 channels, Dura Heat averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 39K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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