GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Amazon, Lowes, Ace Hardware, Home Depot, and Menards, Bona demonstrates a heavily concentrated retail footprint, with Amazon alone commanding 77.5% of the brand's total revenue share. The brand's average product price sits at $20.16, with a modest 2.1% price increase observed over the March to May 2026 period. Despite steady pricing, Bona experienced a 3.0% decline in overall revenue during the same window, suggesting softening consumer demand. Lowes.com and Ace Hardware trail Amazon as distant second and third channels, holding 9.6% and 8.7% revenue share respectively, highlighting Bona's significant dependency on a single marketplace for the bulk of its sales.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 2% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 2% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Bona on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Bona.
BY REVENUE
Bona sells 80% online and 20% offline. Online runs through 2 retailers; offline through 3.
Online
80%
20%
Offline
Online channels
80%
Offline channels
20%
BY REVIEW COUNT
Across 4.55M ratings on 5 retailers, Bona averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 4.55M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
