GRIPS CUSTOMERS & RESEARCH PARTNERS
AT&T, a brand owned by AT&T Inc. (NYSE: T), generated the bulk of its measured retail sales through a single channel between January 1 and July 31, 2026, according to in-store data from Grips Intelligence tracking Amazon, Best Buy, and homedepot.com. Amazon accounted for 92.0% of year-to-date revenue, leaving Best Buy at 5.4% and homedepot.com at just 1.3%. The brand's average product price sat at $73.02 across the full period, though pricing trended upward to $76.14 in the most recent month, a 6.6% month-over-month increase and a 5.6% rise across the May through July window. Revenue momentum followed a similar path, climbing 18.0% versus the prior month and 10.8% over the three-month timeseries period. That combination of rising prices alongside growing revenue suggests demand held firm despite the brand's heavy concentration in one marketplace.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 11% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 6% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for AT&T on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for AT&T.
BY REVENUE
AT&T sells 94% online and 6% offline. Online runs through 2 channels; offline through 2.
Online
94%
6%
Offline
Online channels
94%
Offline channels
6%
BY REVIEW COUNT
Across 3.87M ratings on 3 channels, AT&T averages 4.3★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.3
/ 5
From 3.87M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$80.65
Price
$1.84M
Revenue
$84.95
Price
$1.29M
Revenue
$115.75
Price
$769K
Revenue
$96.95
Price
$330K
Revenue
$169.72
Price
$329K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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