Amazing Goop

Amazing Goop Market Overview

According to in-store data from Grips Intelligence covering January 1 through July 31, 2026, Amazing Goop — a brand under Eclectic Products, a division of the privately held Willamette Valley Company — recorded an average product price of $8.97 across the five tracked retail channels. Acehardware.com dominates the mix at 53.0% of year-to-date revenue, with Amazon accounting for a further 36.5%, leaving the two leaders responsible for roughly nine of every ten dollars generated. The remaining share is thinly spread across menards.com (4.1%), homedepot.com (4.0%) and lowes.com (2.4%), signaling limited traction beyond the top two destinations. Momentum has softened in the May–July 2026 window, with revenue down 21.3% and the latest month flat versus the prior period. Average price has slipped in tandem, easing 3.7% month over month to $8.18 and 13.4% overall, suggesting discounting has not yet reversed the volume trend.