GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data covering 1 January to 31 July 2026 across Amazon, Best Buy and Newegg, Wacom — operated directly by Tokyo-listed Wacom Co., Ltd. (TYO: 6727) — posted overall revenue growth of 2.1%, with the most recent month up 0.8% versus the prior month. Distribution is heavily concentrated, with Amazon accounting for 86.1% of tracked revenue, ahead of Best Buy at 10.8% and Newegg at just 3.0%. The average product price across the period stood at $337.42, positioning the brand in the premium tier of its retail set. Pricing has softened notably, however, falling 16.9% over the tracked window to $329.29 in the latest month, an 11.2% month-on-month decline. That combination of flat-to-modest revenue growth alongside a double-digit price drop suggests unit volumes are carrying performance while realised value per sale erodes.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 2% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 17% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Wacom on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Wacom.
BY REVENUE
Wacom sells 89% online and 11% offline. Online runs through 2 channels; offline through 1.
Online
89%
11%
Offline
Online channels
89%
Offline channels
11%
BY REVIEW COUNT
Across 39K ratings on 3 channels, Wacom averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 39K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$847.19
Price
$13K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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