Home/Insights/Brands/VortexProduct Intelligence - 2026 YTD USA

Vortex

200K+

Products Sold, Jan to Sep 2026

400+

# Offline Stores

$103.78

Avg. Price

4.7

Avg. Rating

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

Vortex Market Overview

According to in-store data from Grips Intelligence covering January 1 through September 30, 2026 across Amazon, homedepot.com, and lowes.com, Vortex posted an average product price of $101.41. Amazon dominates the brand's distribution footprint with 95.4% of year-to-date revenue, leaving homedepot.com at 2.8% and lowes.com at just 1.6%. Momentum has been strongly positive, with revenue up 42.1% over the tracked period and a 19.8% month-over-month gain in the most recent reading. Pricing has climbed alongside volume, rising 11.8% overall to a recent monthly average of $113.04, a 5.5% increase versus the prior month. The combination of simultaneous revenue and price growth suggests Vortex is scaling without relying on discounting to drive demand.

Revenue Share by Channel
Data covers Amazon, Home Depot, Lowe's

Vortex's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has grew by 42% from Jul to Sep.

Monthly revenue

Indexed values, 0-100

Vortex's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 11% from Jul to Sep.

Average price

Absolute values in $

Start benchmarking for free

Vortex's categories

REVENUE SHARE

Amazon

Revenue distribution across product categories for Vortex on Amazon.

Amazon

Categories by revenue share

Distribution in %

Vortex's channels

REVENUE SHARE

Revenue distribution across tracked channels for Vortex.

Channels by revenue share

Distribution in %

Vortex's customer ratings

BY REVIEW COUNT

Across 1.19M ratings on 3 channels, Vortex averages 4.7★. Most reviews for the products are in the 4.8–5.0 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.7

/ 5

From 1.19M ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Vortex

BY REVENUE

Amazon
Amazon
#1Vortex Optics Triumph HD 10x42 Binoculars - HD Optical System, Fully Multi-Coated Lenses, Rubber Armor, Tripod Adaptable, Waterproof, Fogproof, Shockproof - Unlimited, Unconditional Warranty

$99.00

Price

$1.21M

Revenue

#2Vortex Triumph HD 12x50 Binoculars

$119.00

Price

$1.18M

Revenue

#3Vortex Optics Diamondback HD Binoculars

$239.00

Price

$1.03M

Revenue

#4Vortex Optics Crossfire HD Binoculars

$149.00

Price

$894K

Revenue

#5Vortex Optics Diamondback HD Binoculars 10x42

$242.92

Price

$412K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

Get access to full product performance analysis

© Grips 2022 All Rights Reserved