GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026, True Fine generated the majority of its revenue through homedepot.com, which accounted for 64.7% of total revenue share, with lowes.com capturing the remaining 35.3%. The brand's average product price stood at $87.73 across both retailers during this period. Notably, True Fine experienced strong momentum with revenue growing 13.8% over the March to May 2026 timeframe. This growth was accompanied by a 9.6% increase in average price over the same period, suggesting strengthening demand and potential premiumization of the brand's product mix. These trends position True Fine as a brand gaining traction across major home improvement retailers in the first half of 2026.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 15% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 10% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for True Fine on Home Depot.
REVENUE SHARE
Revenue distribution across tracked retailers for True Fine.
BY REVIEW COUNT
Across 12K ratings on 2 retailers, True Fine averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 12K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$166.10
Price
$71K
Revenue