GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracking Amazon and Menards from January to May 2026, Trident demonstrates a highly concentrated retail strategy with Amazon commanding 95.5% of total revenue share. The brand's average product price sits at $13.57, reflecting a 1.4% overall price increase during the tracked period. Notably, Trident's revenue grew 11.4% over the observed timeframe, signaling strong upward sales momentum. Amazon's top-selling Trident products are priced significantly higher than Menards offerings, with multi-pack bundles averaging $15–$19 compared to Menards' $3.43 three-packs. This pricing disparity highlights Trident's reliance on bulk-format sales through Amazon as its primary revenue driver.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 11% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 1% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Trident on Menards.
REVENUE SHARE
Revenue distribution across tracked channels for Trident.
BY REVENUE
Trident sells 94% online and 6% offline. Online runs through 1 channel; offline through 2.
Online
94%
6%
Offline
Online channels
94%
Offline channels
6%
BY REVIEW COUNT
Across 369K ratings on 2 channels, Trident averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 369K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$16.61
Price
$957K
Revenue
$17.99
Price
$443K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis
