According to in-store data from Grips Intelligence covering January to April 2026 across Best Buy, Home Depot, and Lowe's, Thor Kitchen commands an average product price of $2,582.06, positioning it firmly in the premium appliance segment. Best Buy dominates as the brand's primary retail channel, capturing 76.3% of Thor Kitchen's total revenue share during this period. Home Depot follows as a distant second with 20.3% revenue share, while Lowe's accounts for just 3.4%, suggesting a highly concentrated retail distribution strategy. Notably, Thor Kitchen's average price increased 24.3% over the tracked period, indicating a strategic shift toward higher-end product lines such as the Gordon Ramsay Series. However, the brand experienced a significant 70.6% revenue decline during the same timeframe, suggesting that rising price points may be impacting overall sales volume.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 71% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 24% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Thor Kitchen on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for Thor Kitchen.
BY REVENUE
$4,706.32
Price
$551K
Revenue
$3,976.27
Price
$394K
Revenue
$2,623.75
Price
$281K
Revenue
$4,396.64
Price
$264K
Revenue