GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data, Starlink generated 100% of its online revenue exclusively through Best Buy during January 2026, with an average product price of $256.95. The brand experienced a strong 34.5% month-over-month revenue increase in January 2026 compared to December 2025, contributing to an impressive overall revenue growth of 59.9% since November 2025. Despite this upward revenue trajectory, Starlink's average price has declined 18.4% since November 2025, suggesting that more affordable product options may be driving higher sales volume. Nearly all of Starlink's Best Buy revenue (97.1%) came from the Wi-Fi Routers category, underscoring the brand's highly concentrated product positioning within the retailer's online ecosystem.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 60% from Nov to Jan.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 18% from Nov to Jan.
REVENUE SHARE
Revenue distribution across product categories for Starlink on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for Starlink.