Grips Intelligence in-store data covering 1 January to 31 July 2026 across two tracked retail channels, Ace Hardware and Lowe's, shows Stanco operating from a concentrated distribution base. Ace Hardware accounts for 63.6% of year-to-date revenue, with Lowe's contributing the remaining 36.4%, leaving the brand heavily dependent on a single retail partner. Average product price sits at $6.51 across the period, though pricing has softened notably, declining 17.9% overall and 16.6% in the most recent month to $5.61. Revenue has followed a similar downward path, falling 48.3% across the tracked window and dropping a further 28.5% month over month in the latest period. Together, the simultaneous erosion in both price and revenue points to margin pressure rather than a volume-driven trade-down, a dynamic worth monitoring as the brand's channel mix remains narrow.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 48% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 18% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Stanco on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Stanco.
BY REVENUE
Stanco sells 36% online and 64% offline. Online runs through 1 channel; offline through 1. Online share has moved from 34% in Mar to 25% in Jul.
Online
36%
64%
Offline
Online channels
36%
Offline channels
64%
BY REVENUE
$27.36
Price
$19K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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