GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Lowes, Menards, Ace Hardware, and Amazon, Reflectix commands the strongest revenue share at Lowes.com with 47.2%, followed by Menards.com at 32.3% and Acehardware.com at 13.9%. The brand's average product price sits at $24.46, with pricing trending upward by 1.5% over the tracked period. Reflectix has shown solid momentum with overall revenue growing 6.5% during the observed timeframe. Notably, Amazon accounts for just 6.5% of the brand's revenue share, underscoring that the vast majority of Reflectix sales are driven through home improvement-focused retailers.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 8% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 1% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Reflectix on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Reflectix.
BY REVENUE
Reflectix sells 12% online and 88% offline. Online runs through 2 channels; offline through 3. Online share has moved from 2% in Jan to 18% in May.
Online
12%
88%
Offline
Online channels
12%
Offline channels
88%
BY REVIEW COUNT
Across 59K ratings on 4 channels, Reflectix averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 59K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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