Home/Insights/Brands/PulsarProduct Intelligence - 2026 YTD USA

Pulsar

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50K+

Products Sold, Jan to May 2026

350+

# Offline Stores

$262.15

Avg. Price

4.2

Avg. Rating

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Pulsar Market Overview

According to in-store data from Grips Intelligence, Pulsar generated the majority of its revenue through menards.com, which accounted for 64.2% of total revenue share between January and May 2026, followed by homedepot.com at 22.2% and Amazon at 13.3%. The brand's average product price during this period stood at $262.15, reflecting a notable 21.4% decrease in average price over the tracked timeframe. Despite the declining average price, Pulsar demonstrated strong momentum with overall revenue growing an impressive 144.4% across the observed period. The most recent month showed continued positive trajectory, with revenue increasing 15.3% compared to the prior month, signaling sustained consumer demand across all three tracked retailers.

Revenue Share by Retailer
Data covers Menards, Home Depot, Amazon

Pulsar's monthly revenue

OVER TIME

Over the last three months, revenue on tracked retailers has grew by 144% from Mar to May.

Monthly revenue

Indexed values, 0-100

Pulsar's average price

OVER TIME

Over the last three months, average selling price on tracked retailers has decreased by 21% from Mar to May.

Average price

Absolute values in $

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Pulsar's categories

REVENUE SHARE

Amazon

Revenue distribution across product categories for Pulsar on Amazon.

Amazon

Categories by revenue share

Distribution in %

Pulsar's retailers

REVENUE SHARE

Revenue distribution across tracked retailers for Pulsar.

Retailers by revenue share

Distribution in %

Pulsar's online vs offline revenue split

BY REVENUE

Pulsar sells 35% online and 65% offline. Online runs through 2 retailers; offline through 1. Online share has moved from 98% in Jan to 21% in May.

Revenue by channel

Share of total revenue across all retailers

Online

35%

65%

Offline

Online share trend

Jan – May

Online channels

35%

HomeDepot.com
Amazon.com

Offline channels

65%

Menards stores

Pulsar's customer ratings

BY REVIEW COUNT

Across 38K ratings on 3 retailers, Pulsar averages 4.2. Most reviews for the products are in the 4.2–4.4 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.2

/ 5

From 38K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Pulsar

BY REVENUE

Amazon
Amazon
#1Pulsar Thermion 2 Pro Thermal Riflescope

$2,499.97

Price

$342K

Revenue

#2Pulsar Thermion 2 LRF Thermal Riflescope with Laser Range Finder

$3,327.82

Price

$293K

Revenue

#3Pulsar Products GD400BN, 4000W Portable super-quiet Dual Fuel & Parallel Capability, RV-Ready, CARB Compliant

$599.00

Price

$291K

Revenue

#4Pulsar Axion XQ19 Compact Thermal Imaging Monocular

$999.97

Price

$159K

Revenue

#5Premium Wireless Headphones XR500

$149.99

Price

Revenue

#6Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#7Advanced Portable Speaker System

$89.99

Price

Revenue

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