GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, OtterBox generated 95.8% of its revenue through Amazon between January and April 2026, with Best Buy accounting for the remaining 3.7%. The brand's average product price stood at $39.05, reflecting a 3.9% increase over the tracked period. OtterBox experienced notable overall revenue growth of 16.3% during this timeframe, signaling strong consumer demand. Top-selling products on Amazon were priced between approximately $32 and $78, while Best Buy's OtterBox offerings ranged from around $29 to $86. These insights highlight OtterBox's heavy reliance on Amazon as its dominant retail channel across the two tracked retailers.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 16% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 4% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for OtterBox on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for OtterBox.
BY REVENUE
$28.86
Price
$152K
Revenue
$85.96
Price
$138K
Revenue
TO OTTERBOX
