Home/Insights/Brands/North StatesProduct Intelligence - 2026 YTD USA

North States

100K+

Products Sold, Jan to Jul 2026

1,600+

# Offline Stores

$17.33

Avg. Price

4.7

Avg. Rating

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North States Market Overview

North States, the house brand of privately held, employee-owned North States Industries, generated an average product price of $17.33 across offline retail from January 1 to July 31, 2026, according to in-store data from Grips Intelligence tracking Amazon, menards.com, acehardware.com, homedepot.com and lowes.com. Amazon accounted for the largest share of year-to-date revenue at 48.2%, followed by menards.com at 36.5% and acehardware.com at 12.5%, while homedepot.com and lowes.com together contributed under 3%. Revenue declined 27.9% over the May 1 to July 31 timeseries window, despite a modest 2.2% month-over-month uptick in the most recent period. Average selling price moved in the opposite direction, rising 22.9% across the same stretch to $18.71 after a 15.6% monthly jump. That divergence between falling revenue and climbing prices points to a mix shift toward higher-ticket items rather than broad-based demand growth.

Revenue Share by Channel
Data covers Amazon, Menards, Ace Hardware, Home Depot, Lowe's

North States's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 28% from May to Jul.

Monthly revenue

Indexed values, 0-100

North States's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 23% from May to Jul.

Average price

Absolute values in $

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North States's categories

REVENUE SHARE

Ace Hardware

Revenue distribution across product categories for North States on Ace Hardware.

Ace Hardware

Categories by revenue share

Distribution in %

North States's channels

REVENUE SHARE

Revenue distribution across tracked channels for North States.

Channels by revenue share

Distribution in %

North States's online vs offline revenue split

BY REVENUE

North States sells 51% online and 49% offline. Online runs through 3 channels; offline through 2. Online share has moved from 66% in Mar to 61% in Jul.

Revenue by channel

Share of total revenue across all channels

Online

51%

49%

Offline

Online share trend

Mar – Jul

Online channels

51%

Amazon.com
HomeDepot.com
Lowes.com

Offline channels

49%

Menards stores
Ace Hardware stores

North States's customer ratings

BY REVIEW COUNT

Across 68K ratings on 5 channels, North States averages 4.7. Most reviews for the products are in the 4.8–5.0 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.7

/ 5

From 68K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for North States

BY REVENUE

Menards
Menards
#1North States™ Two-Way Squirrel Baffle

$8.89

Price

$143K

Revenue

#2North States™ Red Shed Bird Feeder

$10.67

Price

$126K

Revenue

#3North States™ Stargazer Glass Hummingbird Feeder - 23 oz

$12.83

Price

$89K

Revenue

#4North States™ Village Collection Bed & Breakfast Bird Feeder

$20.34

Price

$49K

Revenue

#5North States™ Hanging Tray Oriole Feeder - 16 oz

$12.36

Price

$39K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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