Mr. Coffee

Mr. Coffee Market Overview

According to Grips Intelligence data tracking Amazon, homedepot.com, acehardware.com, and lowes.com from January to February 2026, Mr. Coffee maintains a strong retail presence with Amazon commanding a dominant 94.1% share of the brand's total revenue across all tracked retailers. The brand's average product price sits at $40.75, though its product range spans from budget-friendly options under $25 to premium espresso machines priced near $240. Notably, Mr. Coffee's average price has increased 3.8% over the tracked period, suggesting a gradual shift toward higher-value product sales. Outside of Amazon, the brand's presence is split among home improvement retailers, with Home Depot capturing 3.8% of revenue share, followed by Ace Hardware at 1.1% and Lowe's at 1.0%. This heavy concentration on a single marketplace highlights both the strength of Mr. Coffee's e-commerce strategy on Amazon and a potential opportunity to expand its footprint across other retail channels.