GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store and online data from Grips Intelligence, Monterey generated strong momentum from January to May 2026, with revenue surging 158.7% over the tracked period across Amazon, Lowes.com, Acehardware.com, and Homedepot.com. Amazon dominated as Monterey's leading retail channel, commanding a 59.3% share of total revenue, followed by Lowes.com at 19.7% and Acehardware.com at 18.0%. The brand's average product price held steady at $29.42, reflecting a modest 1.8% increase over the period. Month-over-month revenue growth of 32.8% signals accelerating seasonal demand heading into late spring. Home Depot represented just 3.0% of Monterey's revenue share, suggesting a potential area for distribution expansion.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 166% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 1% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Monterey on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Monterey.
BY REVENUE
Monterey sells 80% online and 20% offline. Online runs through 3 retailers; offline through 2. Online share has moved from 70% in Jan to 84% in May.
Online
80%
20%
Offline
Online channels
80%
Offline channels
20%
BY REVIEW COUNT
Across 54K ratings on 4 retailers, Monterey averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 54K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$37.31
Price
$281K
Revenue
$29.53
Price
$156K
Revenue
$54.70
Price
$141K
Revenue
$40.98
Price
$73K
Revenue
